Associate Social Media Manager - Dubai

Condé Nast is a global media company, home to iconic brands including Condé Nast Traveller, AD, Vogue, GQ, The New Yorker, Glamour, Vanity Fair and Wired, among many others. The company's award-winning content reaches 88 million consumers in print, 419 million in digital and 432 million across social platforms, and generates more than 1 billion video views each month.

The company is headquartered in London and New York and operates in 32 markets worldwide, including China, France, Germany, India, Italy, Japan, Mexico & Latin America, Middle East, Spain, Taiwan, the U.K. and the U.S, with local licence partners across the globe.

Condé Nast Middle East is dedicated to producing high-quality, compelling content that connects with Middle East's most influential audiences. Our vision for our workplace is one that is centred on transparency and respect and with values that bring forward the best in all of us. We are committed to creating a culture where diverse voices and perspectives are encouraged and respected, and where all employees are equally supported in developing their careers — where people can truly be themselves and achieve their best.

Social Media Manager, GQ ME

GQ Middle East is seeking an enthusiastic Social Media Manager to lead on day-to-day social posting and social media strategy for the GQ digital team. Reporting into GQ’s Audience Development Director, this role is responsible for daily posting across all social media channels, including Instagram and TikTok, and will also work in close collaboration with the video team to create social first video content. This position is also responsible for working with the editorial team on cover launches and features, commercial sponsorship deliverables and partnerships, attending and covering social rollout at events, and collaborating with audience development leads on growth strategy.

Along with a passion for storytelling and attention to detail, the candidate must have in-depth social media experience and a proven history of growing social audiences. The role is intended for someone who cares deeply about the important topics we cover, has strong writing skills, knowledge of analytical tools, and is enthusiastic about joining an agile team. This person has an instinct for what’s on (and off) brand, has an eye for powerful visuals, understands how data can inform a smart editorial and social strategy, and is an expert at juggling multiple projects, managing deadlines, distilling social numbers into actionable insights, and advocating for strong social content across the organisation.

Primary Responsibilities:

Day-to-day scheduling, editing and optimising of content on multiple social media platforms including Facebook, Twitter, Tiktok and Instagram
Master GQ editorial tone of voice
Work closely with editorial stakeholders to roll out cover stories and features across social media platforms
Make content recommendations to the editorial team informed by social media trends
Build creative assets for various social platforms
Collaborate with video producers on ideation and creation of social first videos and franchises
Coordinate with editors and publicists to ensure talent promotion on social
Report on content performance and present social insights and best practices to GQ and Conde Nast’s digital and audience development team
Brainstorm new ideas and plan rollout strategies for testing with the audience development team
Attend events to cover social media posting

Skills & Requirements:

A minimum requirement of 2 years social media management experience
Passionate about existing and emergent social media platforms and growing audiences
A strong understanding of social media trends and how to translate these into content for brands
Familiarity of social video content and formats - experience of video strategy a bonus
Positive team player and an enthusiastic work ethic
Familiarity with GQ’s editorial content and tone of voice
Strong writing and communication skills
Good understanding of social media analytics and how to use data to inform strategy
Experience optimising social media content for engagement and/or traffic
Strong editorial judgement
Excellent organisational skills, focus, and attention to detail
An established ability to synthesise and communicate information quickly
Must complete an edit test (writing samples are a plus)
Written and spoken Arabic is a plus

https://www.linkedin.com/jobs/view/4017532763

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